Unlocking the Future: Digital Media Management at MSU Moorhead

What is Digital Media Management?

Imagine a career that combines your love for social media, creativity, and technology. That's what Digital Media Management is all about. It's an ever–evolving field that shapes the way we consume content and engage with the world. As a Digital Media Management major at Minnesota State University Moorhead, you'll be at the forefront of the exciting digital marketing & media industry, learning the ropes of creating, distributing, and optimizing digital content across various platforms.

What are the Core Skills of Digital Media Management?

Digital Media Management is all about honing your technical expertise and strategic planning skills, as well as building a strong foundation in operations, marketing, public relations, communications, data analysis, business and project management. As a digital media manager, you'll be the driving force behind a brand's online presence – from crafting engaging social media campaigns to developing websites and analyzing consumer data to optimize performance. If you enjoy being highly skilled in multiple disciplines, this is an excellent choice for you.

Why Major in Digital Media Management?

Digital media is an industry that's constantly evolving – meaning you'll never stop learning! You'll gain a comprehensive set of skills and knowledge that are in high demand in today's job market. Plus, with a degree in Digital Media Management, you'll be equipped to work in various exciting fields – from marketing and advertising to public relations and beyond. Digital Media Management majors also develop countless skills that are useful across all industries, making them well-prepared for nearly any career sector.

What Does College to Career Look Like for Digital Media Management Majors?

Planning is key to success, and we're here to guide you every step of the way. From your freshman year to graduation, we've laid out a comprehensive college to career plan for your Digital Media Management degree. Start with foundational courses, dive deeper into core concepts, specialize in your areas of interest, and finally, apply your skills to real-world scenarios. Plus, make the most of internships, networking events, and workshops to prepare for a successful career post–graduation.

What is the Best School for Digital Media Management?

MSU Moorhead’s Digital Media Management program is top–notch. It was recently recognized as the number one online digital marketing program in the United States by digital media resource TechGuide. At Minnesota State University, our Digital Media Management program is designed to give you a well-rounded education. Develop your technical expertise and strategic planning skills while establishing a solid groundwork in operations, marketing, public relations, communications, data analysis, business, and project management. Lead in an expanding industry by influencing consumer purchasing decisions, enhancing customer management practices, and fostering online connectivity. You may also personalize your education and specialize in areas you're passionate about, such as project management, advertising and public relations or graphics.

MSUM’s program is offered in a flexible format, allowing you to complete the program in the way that best suits you – in person, online, or a combination of the two. This flexibility allowed Digital Media Management major Angelina Amerigo to compete for Miss America full-time while pursuing her degree.

Are you ready to embark on your journey in Digital Media Management?

Apply to MSUM